As the 2024 holiday season approaches, the excitement of shopping and gift-giving is in full swing. But it’s also a prime time for cybercriminals hoping to exploit the festive rush. Being aware of common holiday cyber scams can help protect you and your loved ones during this joyful — but vulnerable — time.
Cyber scams growing in sophistication
Cyber scams are becoming increasingly advanced and difficult to detect. In 2024, many fraudsters are using artificial intelligence and machine learning to craft highly personalized, convincing attacks. These schemes don’t just target individuals — they also set their sights on businesses to steal sensitive data and financial assets.
Phishing emails posing as retailers
A common holiday scam involves phishing emails that mimic well-known retailers. These messages may promote fake sales or alert you to false account issues. Clicking the links could lead to fraudulent websites aimed at stealing login credentials or infecting your device with malware.
How to protect yourself:
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Verify the sender: Check the sender’s email address carefully — legitimate companies use official domains.
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Don’t click links: Type the retailer’s website directly into your browser instead of using links in emails.
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Use security software: Install antivirus and anti-phishing tools to help block malicious emails.
Fake charity solicitations
While the season often inspires generosity, scammers take advantage by setting up fake charities and donation drives. These scams frequently use emotional stories and stolen images to appear legitimate.
How to protect yourself:
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Research before donating: Confirm a charity’s status through the Canada Revenue Agency’s list of registered charities.
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Watch for pressure tactics: Be cautious of appeals that urge you to donate immediately.
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Use secure payment methods: Opt for credit cards or secure payment platforms that provide fraud protection.
Gift card fraud
Gift cards are a popular holiday present — and a favourite tool for scammers. Some offer cards at deep discounts or demand payment by gift card, which is a major red flag.
How to protect yourself:
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Buy from trusted retailers: Purchase gift cards from stores or approved sellers.
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Never pay with gift cards: No legitimate Canadian business or agency will request payment this way.
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Inspect cards in-store: Check packaging for signs of tampering.
Fraudulent social media giveaways
Holiday giveaways often flood social media. While some are real, many are designed to gather personal information or spread malware.
How to protect yourself:
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Verify the source: Ensure giveaways are from verified accounts or official company pages.
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Limit personal details: Reputable contests won’t request sensitive information such as banking details or your SIN.
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Avoid suspicious links: Steer clear of unfamiliar websites linked in contest posts.
Fake e-commerce websites
Bogus online shops often appear during the holidays, imitating trusted retailers to trick shoppers into sharing payment info.
How to protect yourself:
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Check the web address: Make sure the URL is correct and begins with “https://”.
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Read reviews: Look for reviews from other customers to confirm authenticity.
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Use credit cards: They typically offer stronger fraud protection than debit cards.
Bogus mobile shopping apps
With mobile shopping on the rise, fake apps are another growing threat. These apps can appear authentic while harvesting personal data or installing malware.
How to protect yourself:
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Download from official app stores: Stick to the Apple App Store or Google Play Store.
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Check the developer: Review developer info and user ratings.
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Keep software updated: Update apps and your phone’s OS regularly to stay secure.
Too-good-to-be-true travel deals
Holiday travel is another area scammers target. Fraudulent travel deals often arrive by email or phone and look legitimate.
How to protect yourself:
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Book through trusted channels: Use reputable travel agencies or well-known booking websites.
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Be cautious with unsolicited offers: Unexpected travel deals should raise suspicion.
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Confirm all details: Double-check flight numbers, hotel bookings and terms before paying.
Fake delivery notifications
The volume of package deliveries around the holidays makes it easier for scammers to send fake notifications. These messages often claim delivery problems and prompt you to click links or enter personal information.
How to protect yourself:
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Track orders manually: Use tracking numbers from your original purchase.
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Don’t share personal info: Real delivery services won’t ask for private details via email or text.
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Delete suspicious messages: Contact the courier company directly using official contact info.
Cryptocurrency cons
Cryptocurrency scams are increasing, often involving phoney investment opportunities or requests for crypto payments.
How to protect yourself:
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Do your research: Use regulatory sources such as the Canadian Securities Administrators to check legitimacy.
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Stick to trusted exchanges: Only use well-known, reputable crypto platforms.
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Beware of big promises: Promises of huge returns are almost always a scam.
Make cybersecurity a priority this season
The holidays should be about celebration — not stress over digital threats. By staying alert and taking proactive steps, you can reduce the risk of falling victim to a cyber scam.
Cybersecurity is a shared responsibility. Talk to your family and friends about these risks to help everyone stay safe this season.
